If you love sports and are fascinated by business dealings in this trillion-dollar global industry, then this is the anthology you’ve been waiting for. The Sport Business Handbook: Insights From 100+ Leaders Who Shaped 50 Years of the Industry provides insider perspectives from more than 100 of the biggest names in the sport business industry. Plentiful examples and stories, including insiders’ views of major sports deals, make this book a bible of information for those looking to begin or advance a career in the field or for anyone interested in the behind-the-scenes intricacies of sport business. Editor Rick Horrow, an internationally known sport business and sport law expert who has been the architect of more than 100 deals worth more than $20 billion, has teamed up with renowned sport business scholar and practitioner Rick Burton and author Myles Schrag to assemble one of the most unique sport books ever published. You will be both informed and entertained by the personal insights of prominent sport business leaders, including league commissioners such as Gary Bettman, Don Garber, and Paul Tagliabue; team owners such as Jerry Colangelo and Tom Ricketts; executives such as Larry Lucchino and Pat Williams; administrators such as Joe Castiglione and Deborah Yow; professional athletes such as Scott Hamilton and Cal Ripken Jr.; and media personalities such as Jay Bilas and Ann Meyers Drysdale. This all-star team also includes legendary Duke University men’s basketball coach Mike Krzyzewski as the foreword author. The Sport Business Handbook gives you guidance for everything from the basics of breaking into the sport industry to the intricate skills required to become an industry giant: Consider the role you want to play, what your values are, and how you can set yourself up for success in the industry. Understand the value of brand management and the opportunities for those with strong knowledge and skills in this area. Embrace technology and use the power of modern media to guide your organization toward its goals. Master leadership skills by establishing a framework for thinking and behaving as a leader at all times. Each chapter addresses a specific topic and weaves in story-like sidebars that share rare glimpses into professional dealings in sport. These 80-plus sidebars include “Game Changer” sidebars, which describe pivotal moments that influenced sport leaders as they strived for success, and “360” sidebars, which present alternative perspectives so all viewpoints are explored in finding best practices. Instructors who adopt the text will have access to an instructor’s guide that includes links to online video and audio clips that tie in directly to book topics, along with a “Breakthrough Moments” list of the 50 most significant events, chosen specifically to supplement the book’s content with societal context and historical depth. These additional tools feature questions and activities to spark classroom discussion and facilitate an enhanced learning experience for students. Nowhere else will you find such a comprehensive guide with practical advice and personal stories from the biggest names in the industry. The Sport Business Handbook is an engaging, informative book that will help you discover your strengths and develop your skills so you can become one of the leaders to shape the sport business industry for the next 50 years.

For those fascinated by business dealings in the trillion-dollar global sport industry, this is the anthology you've been waiting for. The Sport Business Handbook: Insights From 100+ Leaders Who Shaped 50 Years of the Industry provides insider perspectives from more than 100 of the biggest names in the sport industry. Plentiful examples and stories, including insiders' views of major sport deals, offer an exclusive behind-the-scenes look at the intricacies of sport business. Plus, this revised edition includes brand-new contributions addressing the adaptability and recovery of sport following the pandemic as well as a "Breakthrough Moments" list of the 50 most significant sport-related moments to offer societal context and historical depth. Editor Rick Horrow, an internationally known sport business and sport law expert who has been the architect of more than 100 deals worth more than $20 billion, has teamed up with renowned sport business scholar and practitioner Rick Burton and author Myles Schrag to assemble one of the most unique sport books ever published. You will be both informed and entertained by the personal insights of prominent sport business leaders, including league commissioners such as Gary Bettman, Don Garber, and Paul Tagliabue; team owners such as Jerry Colangelo and Tom Ricketts; executives such as Larry Lucchino and Pat Williams; administrators such as Joe Castiglione and Deborah Yow; professional athletes such as Scott Hamilton and Cal Ripken Jr.; and media personalities such as Jay Bilas and Ann Meyers Drysdale. This all-star team also includes legendary Duke University men's basketball coach Mike Krzyzewski as the foreword author. The Sport Business Handbook gives you guidance for everything from the basics of breaking into the sport industry to the intricate skills required to become an industry giant: Consider the role you want to play, what your values are, and how you can set yourself up for success in the industry. Understand the value of brand management and the opportunities for those with strong knowledge and skills in this area. Embrace technology and use the power of modern media to guide your organization toward its goals. Master leadership skills by establishing a framework for thinking and behaving as a leader at all times. Each chapter addresses a specific topic and weaves in story-like sidebars that share rare glimpses into professional dealings in sport. These 80-plus sidebars include "Game Changer" sidebars, which describe pivotal moments that influenced sport leaders as they strived for success, and "360" sidebars, which present alternative perspectives so all viewpoints are explored in finding best practices. Nowhere else will you find such a comprehensive guide with practical advice and personal stories from the biggest names in the industry. The Sport Business Handbook is an engaging, informative book that will help you discover your strengths and develop your skills so you can become one of the leaders to shape the sport business industry for the next 50 years.

Go behind the scenes with your insider's access to the high-pressure, high-stakes business of professional sport.

In "Beyond the Scoreboard," Rick Horrow, sport business analyst for Fox Sports, Bloomberg TV, "Bloomberg Businessweek," and the BBC and host of PBS "Nightly Business Report's ""Beyond the $coreboard," and Horrow Sports Ventures' vice president Karla Swatek take you to the boardrooms, negotiating tables, and executive suites of sport's most influential powerbrokers.

"Beyond the Scoreboard" tackles sport's hot-button topics head on. You'll see

- how sponsors measure return on investment with sport organizations;

- how pro teams negotiate with governments to make a stadium deal;

- the effect of the sport facility building boom on teams' bottom lines;

- how sport agents try to maximize the value of their in-demand clients; and

- the effect on teams and fans of revolutionary changes in modern ticket selling.

Whether you are one of the millions of people who play fantasy sports or you just want to know more about how your favorite teams determine their strategies, you'll learn how the experts make deals happen.

And with engaging sidebars and exclusive interviews from the most powerful figures in sport, including Roger Goodell, David Stern, Brian France, and Gary Bettman, you'll gain expert analysis from people who have played leadership roles in some of the most intense negotiations and lucrative business deals in sport history.

There's nobody better equipped to explain what it takes to be a success in sport marketing, sponsorships, facility financing, or generating media coverage than Rick Horrow, the Sports Professor. In "Beyond the Scoreboard," Horrow and Swatek provide you with an all-access pass to the multibillion-dollar world of professional sport.

A fascinating insider's look at the people, politics, and power plays behind the mega sports deals
In "When the Game Is on the Line," Rick Horrow reveals the real stories behind the biggest sports deals of the past twenty years, over 100 of which he has brokered. Since early battles with infamous Dolphins owner Joe Robbie and a backstabbing Miami City Commission, Horrow has tangled with colorful figures in sports and government, including NFL Commissioner Paul Tagliabue, Florida Governor Jeb Bush, golf legend Jack Nicklaus, and Miami Heat owner Ted Arison. The results have included new stadiums across America, league expansions, elite teams such as the Miami Heat-- and the bragging rights to go with them.
For anyone interested in the high-octane world where sports, business, and politics meet, "When the Game Is on the Line" is a must-read.